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Novelty Luxe Magazine > Decoration  > THE FLOWER WALL COMPANY ARRIVES AT NYFW

THE FLOWER WALL COMPANY ARRIVES AT NYFW

The Flower Wall Company teamed up with Project Runway fan-favourite Michael Costello for a floral explosion at his NYFW SS18 Couture and Bridal presentation on Sept 8 at the Robert Miller Gallery.

The celebrity designer featured over 20 intricately designed gowns for women of all shapes and sizes, working with a palette of whites, pinks, blues and grays, ruffles, draping and beading that were perfectly upgraded by The Flower Wall Company’s floral backdrops.

The gowns were complemented by the stunning silk flower backdrops in the shared vision of whimsical, ethereal and feminine aesthetics mixed with delicate blush, pink and white colors. ‘Our flower walls are designed to be the perfect backdrop to enhance an events impact, or a bride’s dream wedding by creating a magical fair-tale setting’, said Mark Byrne, The Flower Wall Company CEO.

As Michael’s presentation began the models debuted his collection in the centre of the gallery where The Flower Wall Company’s floral backdrops dominated with over 40,000 flowers stunningly arranged to wow the shows attendees, many of which were bloggers with hundreds of thousands of followers the opportunity to pose for their followers.

Both flower walls were custom designed & created in Shanghai by The Flower Wall Company, and transported to New York for the couture show. ‘‘Flower walls have been around for many years in Asia and we are thrilled to see their popularity thrive globally. Flower walls aren’t a trend, they are a main stay for events and weddings, and we are honored to have had the opportunity to work with an amazing team here for Michael Costello’s event’’ said Mark Byrne.

About The Flower Wall Company 

The Flower Wall Company is a Shanghai based company that creates reusable floral backdrops for commercial and private clients worldwide. Industry leaders and flower wall experts, The Flower Wall Company is known for its high end, realistic take on floral trends.